Bristol based Insight Retail Consulting (IRC) have commissioned The Four Peas to help develop specialist ‘back of house’ website functionality. The agency’s experience in B2B leisure and hospitality marketing, and its knowledge of mystery shopping processes, are key to the appointment.
IRC provides consulting services to the retail, leisure and hospitality sectors. Following initial discussions with The Four Peas, the potential to use IRC’s website to much greater effect has been recognised – specifically, by enhancing client access and accelerating the service process.
Delivering the IRC contract requires a range of technical resources and skills, though ultimately it is about delivering business growth. By bringing-in and managing trusted web development associates, The Four Peas will deliver seamless and effective technical functionality, while maintaining commercial and marketing goals as clear priorities.